Technopop
Very exciting day at the Technopop Festival, a fully immersive technology exhibition alongside an interactive 4-week programme of educational workshops and events. It’s happening in the middle of the Queen Elizabeth Olympic Park. Thanks Technopop for inviting me.
Assa Ashuach at DEVELOP3D Live 2014
DEVELOP3D Live 2014: Assa Ashuach, Digital Forming from DEVELOP3D on Vimeo.
Talk: ‘User informed objects’ introduces a shift in the order of use – Using 3d algorithms and sensor personal data streams, we can now capture user behaviour patterns and ergonomic characteristics. Over time we can study our user communities and propose better products and services with enhanced performance and better fit. The user can be fully visualised and is in the centre of what we do.
It is about the notion of ‘in touch’ and how can we stay ‘in touch’ with our user communities. It is a shift from ‘Consumer’ to ‘user’ into a ‘partner’
With thanks to our friends at DEVELOP3D
OPENPEN
Great day today in the studio! Had a lot of fun making the new OPENPEN video… Soon available on our 3D Play!
The Future is Here, Design Museum traveling exhibition @ Melbourne RMIT Design Hub
Assa’s work exhibited at the Melbourne RMIT Design Hub.
The Future is Here, until 11 October 2014
Current and coming exhibitions
Some news,
Traveling Design Museum show opening in Melbourne- Opening 28 August -11 October 2014
We are very happy to take part at The Future is Here a traveling design museum show opening in Melbourne, Australia at the RMIT Design Hub http://www.designhub.rmit.edu.au/
Moscow design museum show – Opening 3rd October-28th November
Very excited take part at a new Moscow design museum show together with the V&A and Moscow Pushkin museum, a first time display of contemporary industrial design
http://www.moscowdesignmuseum.ru/en/ | http://www.arts-museum.ru/?lang=en
Geffrye museum show – Closes 25th august
Last chance to see the Geffrye museum show, with a great collection of contemporary furniture and objects for the home at http://www.geffrye-museum.org.uk/whatson/exhibitions-and-displays/
London Science museum show – Extended to march 2015
London Science museum show is open with a large collection for 3D printed objects and information
http://www.sciencemuseum.org.uk/visitmuseum/plan_your_visit/exhibitions/3d_printing_the_future.aspx
The new femur stool, design by Assa photography by Simon thorp
With many thanks to our sponsors, 3TRPD with production and Altair with algorithms
Femur Stool fetured at M Le Style Magazine Du Monde by Marie Godfrain
For more reading please follow – http://www.lemonde.fr/le-magazine/article/2014/07/04/le-design-en-quete-de-legerete_4450309_1616923.html
Geffrye Museum exhibition open now: Useful + Beautiful contemporary design for the home
Show times: Tuesday 29 April – Monday 25 August 2014. Admission £5/£3 concessions
read more at www.geffrye-museum.org.uk/whatson/special/
we are happy to be part of this nicely curated by Alexandra Goddard and very beautifully designed exhibition hosted at one of London’s romantic museums for the home at east London.
Showing together some good friends including Tord Boontje, Donna Wilson, Tomoko Azumi, William Warren and other great designers…
This special exhibition showcases a selection of cutting edge design for the home by both well-established industry figures and emerging talent. A broad range of domestic products, from furniture to wallpaper and textiles, lighting to technology, is on show, spilling out into the museum’s gardens with a display of innovative garden furniture design. As well as highlighting local design from Hackney and London, the show looks further afield and includes work by leading national and international designers.
Femur stool process image
DEVELOP3D CONFERENCE
Assa will give a talk at DEVELOP3D tomorrow, discussing micro structure design, user informed objects and object DNA. Great line of speakers!
Register here for free tickets
Date: April 15
Time: 8am – 5pm
Where: The University of Warwick, Gibbet Hill Road, Coventry CV4 7AL
www.develop3dlive.com
Hope to see you there
Assa will give a talk at Google campus London organised by 3D hubs
Assa will give a talk at Google campus London organised by 3D hubs, discussing objects DNA, real time 3D physics and the notion of ‘openness within boundaries’
Speakers:
Mostafa El Sayed | Zaha Hadid Architects
Marcin Ignac | Variable.io Design Studio
Assa Ashuach | Assa Ashuach Design Studio
Date: April 10
Time: 14.00 – 17.00h
Venue: Google Campus London
Location: Goggle campus at www.campuslondon.com
RSVP at www.3dhubs.com
Interior & Exterior material optimisation, the Osteon chair 2004 to Femur stool 2013
two new movies on you tube. the Osteon chair was designed by Assa in 2004 and was the first chair to be fully designed and produced using polyamide SLS, today known as 3D printing. watch the movie for the compleet process illustration. the Osteon chair interior porosity was optimised using an Ai algorithm, the final objects was using only 1/3 amount of the anticipated material usage.
Project sponsored by EOS and Complex Matters
Exterior optimisation, the Femur stool was designed using a new algorithm that removes any redundant material according to stress zones on the object surface. Produced by laser sintering (3D printing), the object shape is driven from the mathematical intelligence of the human bone formation and is optimised to carry a load of 120 Kg. If you change the load conditions the object shape will change.
Project sponsored by 3T RPD and Altair